Chiii Design in DESIGN SUMMER 11

Thanks to DESIGN SUMMER for inviting Chii Design creative director Mann Lao, as one of the mentors of DESIGN SUMMER 11 (Hangzhou). Starting from July 8, the 10-day design workshop was successfully held at the China Academy of Art.

Other mentors participating included Götz Gramlich, Sebastian Bissinger, Fons Hickmann, Jumping He from Germany, Igor Gurovich from Russia, Niklaus Troxler from Switzerland, Alejandro Magallanes from Mexico, Tereza Ruller from the Netherlands, and Takada Wei of Japan. The mentors and the students enjoyed the time spent together, shared and learned about the different thoughts of design for a week in this whimsical land.

Mann’s teaching theme was “Packaging, Marketing and Design”, he let each student to create a bottle design that represents themselves, and expressed their emotions through the packaging. On the last day of the workshop, Mann organised a trading event for the students to “sell” their designs, allowing students to experience the process of transforming emotional concepts into commercial designs.

Published on 23 Aug 2019